GLP-1 Ecommerce

GLP-1 Direct-to-Researcher Store

Scaled a GLP-1 focused research-peptide brand from six to seven figures monthly while holding strict messaging compliance across paid channels.

ShopifyGoogle AdsLanding PagesCROTimeline: Ongoing (launched in 8 weeks)
GLP-1 Direct-to-Researcher Store preview
Blended ROAS
4.6x
90-day rolling
Cost per qualified lead
-52%
vs. baseline
Monthly revenue
7-figure
run-rate achieved
Ad account health
0 flags
zero policy strikes in 12 months

Goals

  • Scale paid acquisition profitably
  • Maintain compliant creative + landing pages
  • Reduce cost per qualified researcher lead

Deliverables

  • Shopify Plus rebuild
  • 12 dedicated GLP-1 landing pages
  • Google Ads + Meta campaign architecture
  • Compliance-reviewed ad creative library
  • Server-side conversion API integration
  • Weekly executive performance reporting

Challenge

Aggressive competitors were using non-compliant claims that got them repeatedly banned. Our client needed to grow fast without touching prohibited territory.

Approach

We built a modular landing-page system where every headline, visual and body element was pre-cleared. A dedicated creative pod tested compliant hooks weekly, and server-side conversion data closed the loop for smart bidding.

Outcome

The account scaled to seven-figure monthly revenue with zero policy strikes and a blended 4.6x ROAS, while competitors churned through banned accounts.

"Our Google Ads campaign now generates consistent qualified researcher leads every single week."

Head of Growth, GLP-1 Brand

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